"While touring remains the most reliable money-maker and merch-mover for indie bands, it's also a creaky, 19th century business model-- and a grueling way for new acts to reach new audiences. The internet helps bands save time and money in hundreds of ways, as they post their gig schedules, direct their online street teams, and stream and archive concerts for the folks who were too far away to attend. But what if artists could leap all the way into cyberspace-- where they could play one show to a worldwide audience, and practically for free?"
It's a fun article and touches on some of the key issues in this emerging phenomenon. For a look inside the mind of a virtual music industry guy, see also Eric Rice on the topic.
Found via 3pointD.
